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THINK 21!
Tel: 0871 246 2750 *
Calls to 0871 numbers are charged at 10 pence per minute at all times from a BT landline. Calls from mobile operators and other networks may vary
Email: info@think21.co.uk
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Free Challenge 21 Posters and Think 21 posters
Free Challenge 21 Posters and Think 21 posters
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Think 21! - Prevention
Article - Brighton Argus Click here for free Think 21! posters
Responsible retailing practices are key to preventing illegal alcohol and other sales. But it takes more than just telling your staff not to sell to minors. Responsible retailers need specific policies, backed up by training and accountability, that enable staff to say, "If I sell to you, I'll lose my job."

Alcohol
Establish steps staff must take for every alcohol transaction, including:
When to ask for ID - everyone who appears under 21?
What ID is acceptable
What features to check
Cigarettes
How to tell if ID has been altered
How to verify age and when to call a Supervisor
How to decline a sale—what to say and how to say it
If possible, program tills to recognise alcohol sales and use electronic ID verification
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Conduct compliance checks every six months
Reinspect within 14 days following compliance failure
Use mystery shoppers to determine whether your salespeople ask for ID
Are sales made despite the person being underage?
Are sales made to people with fake ID?
Home Think 21
Use technology
Videotape alcohol sales with security cameras
Review tapes periodically to evaluate compliance
Use technology that time stamps transactions
Display signs letting customers know you use cameras
Media & Press
Keep records and Display information
Keep written records of training, compliance checks, and disciplinary actions in regard to alcohol sales to underage
Prominently display "Challenge 21" and "Think 21" literature
Tell job applicants that you require employees to comply with alcohol sales laws.
Let staff know the consequences of illegal sales
Think 21 underage sales
Let Staff know that
you monitor compliance and use mystery shoppers ;
that failure to comply with alcohol laws may result in an on-the-spot fine and may be grounds for disciplinary action;
that failure to comply with alcohol laws may result in action against the company
Age Guide
View our guide to the legal ages for consuming alcohol

You risk prosecution, licence suspension, bad publicity and a fine if you are caught breaking the law.

Telephone 0871 246 2750 * or email info@think21.co.uk.

Further information can be seen on our sister site at www.challenge21.co.uk and on our main company site at www.answers.uk.com

Talk to us - before Trading Standards talk to you?
Ask Me for ID! Think 21 Id checking for alcohol, tobacco, fireworks, solvents, offensive weapons, knives
 
Ask Me for ID! Think 21 Id checking for alcohol, tobacco, fireworks, solvents, offensive weapons, knives
 
Ask Me for ID! Think 21 Id checking for alcohol, tobacco, fireworks, solvents, offensive weapons, knives
   
Ask Me for ID! Think 21 Id checking for alcohol, tobacco, fireworks, solvents, offensive weapons, knives
 
Ask Me for ID! Think 21 Id checking for alcohol, tobacco, fireworks, solvents, offensive weapons, knives
 
Ask Me for ID! Think 21 Id checking for alcohol, tobacco, fireworks, solvents, offensive weapons, knives
   
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